brass hands

Sun Basket

project description

We were approached by Sun Basket in 2014 to partner on building a brand that differentiates in a highly competitive market, the subscription meal delivery service. We collaborated on an archetype for the brand that embodied warmth, organic and sustainability - this was the north star for all brand work to come. Since our branding efforts, Sun Basket raised over $140m, spread nationwide and continues to use the branding we developed for them 6 years ago today.

Deliverables

Brand Positioning
Brand Archetype
Brand Identity
Packaging
Print Materials

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Gain Brand Confidence

Gain brand confidence