Ease is the #1 rated benefits administration and HR software for businesses with 2-250 employees, powered by insurance brokers. Traditionally, insurance brokers used paper and outdated workflows to get the job done. We partnered with Ease on a complete rebrand to align with their new SaaS product redesign and series A funding announcement. Through the rebrand is was key to develop trust with insurance brokers that they could grow to serve their clients more proficiently with Ease.
Brand Positioning
Brand Archetype
Brand Identity
Website Design
